Cookie Policy
Last updated: 15th January 2026
What Are Cookies
Cookies are small text files that are placed on your computer, smartphone, or other device when you visit our website. They are widely used to make websites work more efficiently and to provide information to website owners. Cookies help us understand how visitors interact with our website, remember your preferences, and improve your overall experience.
Why We Use Cookies
PulseMetric Ltd uses cookies for several purposes:
- To ensure our website functions properly and securely
- To remember your preferences and settings
- To analyse website traffic and user behaviour
- To provide personalised content and advertisements
- To measure the effectiveness of our marketing campaigns
- To comply with legal and regulatory requirements
Types of Cookies We Use
Necessary Cookies
These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.
Analytics Cookies
We use analytics cookies to understand how visitors interact with our website. These cookies help us improve our website by collecting and reporting information anonymously. We use Google Analytics to track website usage and performance.
Functional Cookies
Functional cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages. These cookies remember your choices and preferences.
Marketing Cookies
Marketing cookies track your online activity to help advertisers deliver more relevant advertising. We use these cookies for Google Ads and remarketing campaigns to show you relevant advertisements on other websites.
Cookie Details
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| cookie_consent | Stores your cookie preferences | 1 year | Necessary |
| _ga | Google Analytics - distinguishes users | 2 years | Analytics |
| _gid | Google Analytics - distinguishes users | 24 hours | Analytics |
| _gcl_au | Google Ads - conversion tracking | 90 days | Marketing |
| _gcl_aw | Google Ads - attribution data | 90 days | Marketing |
| IDE | Google Ads - personalised advertising | 2 years | Marketing |
Third-Party Cookies
We use third-party services that may set cookies on your device:
- Google Analytics: Provides website analytics and user behaviour insights
- Google Ads: Enables advertising and remarketing campaigns
- Google Fonts: Delivers web fonts for improved typography
Google Consent Mode v2
We implement Google Consent Mode v2, which adjusts how Google Analytics and Google Ads behave based on your consent choices. This ensures that your privacy preferences are respected whilst still allowing us to measure website performance and advertising effectiveness in a privacy-compliant manner.
Managing Cookies
You have several options for managing cookies:
Cookie Consent Banner
When you first visit our website, you'll see a cookie consent banner. You can choose to:
- Accept all cookies
- Reject all non-essential cookies
- Customise your preferences by cookie category
Browser Settings
Most web browsers allow you to control cookies through their settings preferences. You can:
- Block all cookies
- Block third-party cookies
- Delete existing cookies
- Receive notifications when cookies are set
Browser-Specific Instructions
- Chrome: Settings > Privacy and security > Cookies and other site data
- Firefox: Options > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Edge: Settings > Cookies and site permissions
Impact of Disabling Cookies
If you choose to disable cookies, some features of our website may not function properly. Essential cookies are required for basic website functionality, whilst disabling analytics and marketing cookies will limit our ability to improve our services and show you relevant content.
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
PulseMetric Ltd
Capel Street 197
Limerick, V52 3790
Ireland
Email: privacy@pulsemetric.pro
Phone: +353 61 939 8720
Related Policies
For more information about how we handle your personal data, please see our Privacy Policy. For our terms of service, please see our Terms of Service.