Cookie Policy

Last updated: 15th January 2026

What Are Cookies

Cookies are small text files that are placed on your computer, smartphone, or other device when you visit our website. They are widely used to make websites work more efficiently and to provide information to website owners. Cookies help us understand how visitors interact with our website, remember your preferences, and improve your overall experience.

Why We Use Cookies

PulseMetric Ltd uses cookies for several purposes:

  • To ensure our website functions properly and securely
  • To remember your preferences and settings
  • To analyse website traffic and user behaviour
  • To provide personalised content and advertisements
  • To measure the effectiveness of our marketing campaigns
  • To comply with legal and regulatory requirements

Types of Cookies We Use

Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.

Analytics Cookies

We use analytics cookies to understand how visitors interact with our website. These cookies help us improve our website by collecting and reporting information anonymously. We use Google Analytics to track website usage and performance.

Functional Cookies

Functional cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages. These cookies remember your choices and preferences.

Marketing Cookies

Marketing cookies track your online activity to help advertisers deliver more relevant advertising. We use these cookies for Google Ads and remarketing campaigns to show you relevant advertisements on other websites.

Cookie Details

Cookie Name Purpose Duration Type
cookie_consent Stores your cookie preferences 1 year Necessary
_ga Google Analytics - distinguishes users 2 years Analytics
_gid Google Analytics - distinguishes users 24 hours Analytics
_gcl_au Google Ads - conversion tracking 90 days Marketing
_gcl_aw Google Ads - attribution data 90 days Marketing
IDE Google Ads - personalised advertising 2 years Marketing

Third-Party Cookies

We use third-party services that may set cookies on your device:

  • Google Analytics: Provides website analytics and user behaviour insights
  • Google Ads: Enables advertising and remarketing campaigns
  • Google Fonts: Delivers web fonts for improved typography

Google Consent Mode v2

We implement Google Consent Mode v2, which adjusts how Google Analytics and Google Ads behave based on your consent choices. This ensures that your privacy preferences are respected whilst still allowing us to measure website performance and advertising effectiveness in a privacy-compliant manner.

Managing Cookies

You have several options for managing cookies:

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner. You can choose to:

  • Accept all cookies
  • Reject all non-essential cookies
  • Customise your preferences by cookie category

Browser Settings

Most web browsers allow you to control cookies through their settings preferences. You can:

  • Block all cookies
  • Block third-party cookies
  • Delete existing cookies
  • Receive notifications when cookies are set

Browser-Specific Instructions

  • Chrome: Settings > Privacy and security > Cookies and other site data
  • Firefox: Options > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Cookies and site permissions

Impact of Disabling Cookies

If you choose to disable cookies, some features of our website may not function properly. Essential cookies are required for basic website functionality, whilst disabling analytics and marketing cookies will limit our ability to improve our services and show you relevant content.

Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

PulseMetric Ltd
Capel Street 197
Limerick, V52 3790
Ireland

Email: privacy@pulsemetric.pro
Phone: +353 61 939 8720

Related Policies

For more information about how we handle your personal data, please see our Privacy Policy. For our terms of service, please see our Terms of Service.